Tuesday, April 6, 2010

April 6 Minutes Membership Teleconference

In attendance:

Devon Brookshire-Chairman,Pat McLaughlin-MAF Executive Director,Joyce Rivas-MAF Membership,Deb Bartolucci-MAF Marketing,Sandy Cinque-MAF Administration,Sofia Silva-Southeast,Kelly Kendall-West Central, Southwest-No representative,Northwest-No representative,NorthCentral-No representative,NorthEast- Johnny Woodell,Orlando-No representative,TampaBay-Dave Luebs



9:30 AM Devon Brookshire welcomed attendees with opening remarks.

Joyce Rivas Confirmed Area Participants

Devon Brookshire reviewed Anti-Trust guidelines. Motion to Waive reading-Dave Luebs-Second-Rocky Jenkins.

Minutes from previous meeting posted on blog reviewed. Motion to approve-Dave Luebs-Second Rocky Jenkins

Enforcement and Speakers bureau new blogs were displayed. Links are posted under the blog section of http://www.floridamasonry.com/ or directly via http://www.mafenforcement.blogspot.com/ or http://www.mafspeakers.blogspot.com/ and on the Membership blog. Pat McLaughlin overviewed the activities of the newly formed enforcement committee and the process for submitting illegal activities through the links on the blogs. The speakers blog is available for reference by the local chapters as a resource for quality speakers. Please give information from your area speakers to joyce@floridamasonry.com so that they can be listed and utilized by all.


Pat McLaughlin overviewed the Lakeland, Miami and Tallahassee new chapter activities. He will be meeting again with the Miami chapter and had an initial meeting in Lakeland. Marco Bay is interested in spearheading that chapter and there has been interest in forming an apprenticeship program in the area. Tallahassee and Miami are both in the process of having Promasonry activities which could be used as a starting committee to form a local MAF chapter.

Outstanding A/R 2010 list for 2010 was prepared by Sandy Cinque and reviewed as line items with assignments to local contacts for feedback YES or NO as members for 2010. Joyce Rivas will distribute the list to be returned by Monday, April 12th prior to the MAF state board meeting.

Devon Brookshire reported the local and state dues will be combined for the 2011 year. The new pledge sheet will be approved at the upcoming board meeting.


Pat McLaughlin introduced the newest Member benefits via Construction Journal who will offer a 10% discount to existing MAF members who subscribe to the service. Construction Journal will support the state association via membership for any new customers that choose to subscribe to their service. Construction Journal has a list of MAF members on file. Membership committee members are encouraged to take this information back to their local chapters.

Proposed Membership Drive incentive plan was reviewed and will be proposed to the state board for approval on April 15. Sample flyers were displayed and are posted on the Membership blog.

Dave Luebs and Deb Bartolucci overviewed the convention website, discussed the competition and plans for Marketing and promoting the convention via e-mails beginning April 19th.

Deb Bartolucci reported that there have been no Masonry Awards submitted yet for the state convention. Deadline is the first week in July. Deadline for AIA awards is April 20th. 5 AIA submissions have been received to date. Promotional materials will be given out at the Promasonry meeting on April 7th and local presentations have been given to AIA chapters around the state encouraging submissions for the newly established relationship between AIA and the Masonry Association of Florida.

Rocky Jenkins provided a Lead Tracking/Promasonry update. Please have your local promasonry team member provide you with up to date statistics about your local area and statewide progress. The next Promasonry meeting is Wednesday, April 7th from 9:30-2:30 at the FC&PA building 6353 Lee Vista Blvd. in Orlando

Deb Bartolucci reviewed new additions to http://www.floridamasonry.com/ including the printable calendar, convention, awards and promasonry CEU's being given by Don Beers as part of the Leadtracking initiative.

Confirm Area chapter Bloggers are as follows:
Northwest-no commitment, Northcentral-no commitment, Northeast-Brian Bussell
Central-Terri Brown,West Central-to be determined (Kelly Kendall) ,Tampa-to be determined (Dave Luebs), Southwest-no commitment, Southeast-Sofia Silva, Treasure Coast-Joel Chernin

Marketing presentation update-Pat McLaughlin
Schedule 2nd quarter 2010 local chapter presentations May, June & July
Requested: Orlando/May 19, Tampa/May13
Membership Local Area updates/Goals for 2010-Rocky Jenkins
Share ideas with the other areas about what you are doing to build membership in your local areas.-Devon Brookshire
Local chapter representatives Contractor Target databases have been sent to the local chapters-
Devon Brookshire reviewed goals for-42 contractor members with goal of 100 = 58 NEW contractors members
2010 Contractor Member Goals
Area/Target/ Goal /# Contractors in Market
Tampa 9/ 11/ 21/ 78
Northwest 7/ 5/ 12/ 31
Central 7 /16/ 21/ 106
North Central 4/ 2/ 7/ 13
Southeast 5 /6/ 11/ 43
Southwest 5/ 9/ 14/ 63
Treasure Coast 3/ 4/ 5/ 27
Northeast 1/ 8/ 9/ 55
West Central 1/4/5/36
Total 42/ 65/ 105/ 452
2010/5 new members 2-Orlando, 2-Tampa, 1-Treasure Coast

Pending: New chapters
Contractors Miami/ 23 Contractors
Tallahassee/18 Contractors
S. Central/Lakeland 15 Contractors

Date for next meeting was set for July 6, 2010

Meeting was Adjourned at 11:30 AM

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